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Sunday, August 3, 2008
Friday, April 4, 2008
Wednesday, March 12, 2008
Guerrilla Vending Machine
As part of the execution for the project the use of Guerrilla vending machines would be place in art exhibitions, around busy public areas such as mall, schools and office buildings where passerby would be able to interact. Each vending machine would have a supply of white packages chocolate and candy bars. In each of these specially made packages, would contain a small note and a brochure which talks about the entire campaign on why design matters. Attach on the note would be the URL which would lead people to learn more about the campaign through the web site and at the same time the note inside could be use as a bookmark.
Saturday, March 8, 2008
WhyDesignMatters - Mall Booth Design
As part of my execution for the campaign, I wanted to create an experience for mall passerby. The idea was to get them to experience what it feels like to shop in an environment where all design is stripped away. Products ranging from boxes of toothpaste to everyday consumer goods such as laundry detergent, shampoo, soda and more. Passerby would also get the opportunity to learn more about the campaign and if they want to get involve they would sign their name on the empty wall space provided on the wall. Brochures and flyer's would also be provided and given away.
This is another concept for the mall booth exhibit, which is designed with a maze type of layout.
Friday, March 7, 2008
Wednesday, March 5, 2008
Tuesday, March 4, 2008
Monday, March 3, 2008
Outdoor - Why Design Matters
This is an outdoor execution for my final project on "design value". This would be a 3 fold type of billboard which in the first slide would show an existing advertisement then slides to the next slide with the same advertisement but with the brand washed out in white. The the final slide would show the URL of the site where people could learn more about the campaign on "Why Design Matters".
In doing this execution it was interesting to explore different executions on conveying the message of why design matters in our lives and emphasizing the value of design. There would be a series of outdoor executions, each emphasize different categories of products from household items, electronics, consumer goods and so on.
Wednesday, February 27, 2008
Saturday, February 23, 2008
Friday, February 22, 2008
Thursday, February 21, 2008
Sunday, February 17, 2008
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