Outdoor - Why Design Matters

This is an outdoor execution for my final project on "design value". This would be a 3 fold type of billboard which in the first slide would show an existing advertisement then slides to the next slide with the same advertisement but with the brand washed out in white. The the final slide would show the URL of the site where people could learn more about the campaign on "Why Design Matters".

In doing this execution it was interesting to explore different executions on conveying the message of why design matters in our lives and emphasizing the value of design. There would be a series of outdoor executions, each emphasize different categories of products from household items, electronics, consumer goods and so on.

2D Assignment - RockStar Postcard

Lahela's Kitchen - Mango Tarts Logo

New Designs for WhyDesignsMatters.com

No Design Print Ads

Design Talks Blog Site

Why Design Matters Print Ads

ELL Logo Design

Package Design for ThinkEco Specialty Paints and Inks

Ink Colored Set Package Design.

This is the ink bottle box design.

This is the design for the poster color paint set.

3D renderings of each bottle use for the brand.

Updated: Package Design for ThinkEco Pencils

For these set of package design I use an embossed method instead of ink printing. The design for the packaging follows well with the brand identity being that art materials should use lesser resources and chemicals that would do more harm to the environment.

3D Package Design for ThinkEco Specialty Paints

This is my package design for the paint set using the same box for the colored and graphite pencils, but using a different color scheme that follows the variant or product line logo.

3D Package Desgin for ThinkEco Art Supplies - Colored & Graphite Pencils

This is the package design I did for the ThinkEco Art Supplies project, for the pencil product line. Here I also did a 3D version of the package design.

ThinkEco Product Line Divisions

These are the different product line divisions ranging from paints, brushes to sketchpads. Each division represents a certain tree for example like the pink tree for drawing pens represents the Japanese Cherry Blossom Tree. So each product line has its own personality and different theme.